Case Study The Wilburn Company

Commercial Cleaning Firm Seeks to Dominate Field

Client

The Wilburn Company

Industry

Professional Services

Budget

$6,500

Audience

Facility Owners & Managers

The Wilburn Company needed a website that would represent their expertise, showcasing the processes, systems, and service that make their company so excellent.


The Problem

The Wilburn Company is a premier commercial cleaning company in the Maryland area. Over the course of the past two decades, they've cleaned millions of square feet, and their expertise in the janitorial profession runs deep. However, when it came to their web presence, they weren't sure where to begin. They needed a website that would represent their expertise, showcasing the processes, systems, and service that make their company so excellent. That's where New North came in.

The Solution

New North helped The Wilburn Company to create a website that showcased their deep level of commercial cleaning expertise. With a dynamic homepage designed to showcase their service and quality, the new website was able to clearly communicate the differentiating factors that make the company a premier commercial cleaning service. The site was optimized for search, as New North worked with The Wilburn Company to optimize for relevant industry keywords. The results were a substantial amount of organic search traffic, a low bounce rate, and a high number of pages per session.

Campaign Results

+44.8%

Search Traffic

55.42%

Bounce Rate

2.91

Pages Per Visit