Episode 5: Which Social Media Channels Should I Be On?

Show Notes

In this week’s episode, we talk about social media marketing, and discuss which social media channels B2B businesses should be using.

This Week’s Mailbag Question:

Which social media channels should my business be on?

Discussion:

What are you hoping to get out of social media?
Where is your audience?
Which channels are right for your business?
Analysis of Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest, Snapchat

This Week’s Words of Wisdom

Three Social Media Marketing Myths

We break down three commonly-held beliefs about social media that are holding marketers back:

Social media is the intern’s job
Social media is a soapbox
Social media doesn’t work for B2B

Additional Resources

Join our LinkedIn group, or send us questions at podcast@newnorth.com!

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