Episode 6: Uncovering the Gold Mine of Expert Content

Jacob Brain


Show Notes

In this week’s episode, we discuss how to uncover the gold mine of your expertise using expert content marketing.

This Week’s Mailbag Question:

What is expert content marketing?


  • What is expert content marketing?
  • The SEO benefits of expert content marketing
  • The share-ability of expert content
  • How expert content wins customers
This Week’s Food for Thought

The Expert Ecosystem, by New North

Go deeper in understanding how expert content can create an environment where customers value your service more than ever before.

Additional Resources

Join our LinkedIn group, or send us questions at podcast@newnorth.com!

You might also like...

You can actually know whether or not your AV integrator website is working. Here are five essential marketing stats to help you know if it is….
In this article we look at three overlooked tips to help you successfully on-board your customers to your online service or SAAS product for greater retention….
If you’re looking to scale revenues for your SaaS business, chances are you’re getting serious about investing in marketing.  Marketing plays a crucial role in determining the success or failure of a product. The market is competitive and unless…
Scroll to Top