A Marketers in Demand company

Swipesum

This fast-growing payment processing company specializes in helping businesses streamline their transactions. Leveraging innovative technology, they offer secure, efficient solutions for merchants, optimizing payment experiences for customers and maximizing revenue for businesses.
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The Challenge

The company faced marketing challenges including high advertising costs, low conversions, and a soaring bounce rate. Key issues included:

  • Expensive Google Ad clicks
  • High bounce rate on landing pages
  • Daily ad budget exhaustion with few conversions
  • Ad fatigue with lack of creative assets

The Approach

We crafted a comprehensive strategy to address the payment processing firm’s marketing challenges. This involved conducting an in-depth Google Ads account review, identifying fraudulent click activity, implementing anti-fraud measures, restructuring ad campaigns, and optimizing landing pages to boost conversions and reduce wasteful spending.

Key tactics included:

  • In-depth Google Ads account review
  • Analysis of user behavior on landing pages
  • Implementation of anti-fraud technology
  • Restructuring of ad campaigns
  • Conversion-oriented landing page optimization

The Results

Our tailored strategy led to impressive results for the payment processing company. Within three months, we saved $5,400 from fraudulent clicks, increased conversions by 500%, and decreased ad spend by 17%. The company now benefits from more efficient ad campaigns and significantly improved conversion rates.

Key metrics included:

  • $5,400 saved from fraudulent clicks in 3 months
  • 500% increase in conversions
  • 17% decrease in ad spend
  • More efficient ad campaigns
  • Significantly improved conversion rates

The Challenge

The company faced marketing challenges including high advertising costs, low conversions, and a soaring bounce rate. Key issues included:

  • Expensive Google Ad clicks
  • High bounce rate on landing pages
  • Daily ad budget exhaustion with few conversions
  • Ad fatigue with lack of creative assets

The Approach

We crafted a comprehensive strategy to address the payment processing firm’s marketing challenges. This involved conducting an in-depth Google Ads account review, identifying fraudulent click activity, implementing anti-fraud measures, restructuring ad campaigns, and optimizing landing pages to boost conversions and reduce wasteful spending.

Key tactics included:

  • In-depth Google Ads account review
  • Analysis of user behavior on landing pages
  • Implementation of anti-fraud technology
  • Restructuring of ad campaigns
  • Conversion-oriented landing page optimization

The Results

Our tailored strategy led to impressive results for the payment processing company. Within three months, we saved $5,400 from fraudulent clicks, increased conversions by 500%, and decreased ad spend by 17%. The company now benefits from more efficient ad campaigns and significantly improved conversion rates.

Key metrics included:

  • $5,400 saved from fraudulent clicks in 3 months
  • 500% increase in conversions
  • 17% decrease in ad spend
  • More efficient ad campaigns
  • Significantly improved conversion rates

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