Show Notes

In this week’s episode, Jon and Jake discuss why SEO might be a waste of time. The answer? If your site hasn’t been optimized for conversion, all of the traffic you’re bringing in will have no effect on your business. With that in mind, Jon and Jake run through a few quick steps to get your site optimized, so that you can convert all of your hard-earned traffic.

This Week’s Topic:

Why SEO Could Be a Waste of Time

Discussion

Jake got a cat.
Is SEO worth it if you aren’t converting?
What is CRO?
4 Steps to Practice CRO

Additional Resources

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