Lifetime Value

Calculating Lifetime Value of Email Subscribers

In this post we explore a common method for calculating your lifetime value (LTV) of your email subscriber base. A valuable metric when looking to improve the revenue from email campaigns.

New North is a strategic B2B marketing agency specializing in working with tech companies. Going beyond conventional tactics, we craft a personalized marketing strategy, conduct rigorous research, lay a solid foundation, execute dynamic campaigns, and continuously refine our approach through analysis.

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