Qu

This software company offers a unified platform for restaurant chains that transcends POS to connect on- and off-prem ordering, loyalty, and production experiences. It simplifies the complex multi-channel and menu ecosystem, enabling operators to focus on delivering delectable food and achieving higher profits.
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The Challenge

In the midst of a pandemic and a major shift in the restaurant industry, Qu’s primary challenge was building its thought leadership and supporting its customers without appearing overly sales-oriented. Amidst the chaos, Qu needed an avenue to capture customer insights and demonstrate its own expertise without seeming opportunistic. 

The Approach

We developed an industry-leading podcast to reach wider audiences and convey Qu’s mission. We connected Qu to key accounts to boost its network, created a content marketing flywheel for continuous engagement, improved SEO for better visibility, and developed a social strategy to increase its digital footprint.

The Results

Our strategies amplified Qu’s visibility and connections, which led to increased traffic and engagement on their platform. With improved SEO and a robust social strategy, Qu became a leader in modern restaurant technology, driving growth and transformation in the industry.

The podcast, Restaurants Reinvented, elevated the organization’s thought leadership and the show became a key voice in the industry. 

The Challenge

In the midst of a pandemic and a major shift in the restaurant industry, Qu’s primary challenge was building its thought leadership and supporting its customers without appearing overly sales-oriented. Amidst the chaos, Qu needed an avenue to capture customer insights and demonstrate its own expertise without seeming opportunistic. 

The Approach

We developed an industry-leading podcast to reach wider audiences and convey Qu’s mission. We connected Qu to key accounts to boost its network, created a content marketing flywheel for continuous engagement, improved SEO for better visibility, and developed a social strategy to increase its digital footprint.

The Results

Our strategies amplified Qu’s visibility and connections, which led to increased traffic and engagement on their platform. With improved SEO and a robust social strategy, Qu became a leader in modern restaurant technology, driving growth and transformation in the industry.

The podcast, Restaurants Reinvented, elevated the organization’s thought leadership and the show became a key voice in the industry. 

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