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How to Create Marketing Materials for an MSP

About a year ago, we created something called the MSP Content Marketing Launch Pack. Here’s the idea: You own an MSP. You want leads. But you don’t have the resources to afford an engagement with a marketing agency or the expertise / time to create effective marketing materials internally. So, we put together a collection …

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How to Do a Marketing Analysis for an MSP

Want to market your MSP more effectively and drive more sales? An MSP marketing analysis is a great place to start. Here’s what we recommend. 1. Review your current marketing channels. A good first step in your MSP marketing analysis is to take stock of your current channels. If you haven’t done much marketing to …

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Google Analytics 4 Answered

What you need to know about Google Analytics 4 (GA4)

Regulatory changes like GDPR and CCPA are likely to come in the next few years. People are demanding more control and transparency over their data. Browsers like Firefox are starting to block many traditional analytics methods. The amount of data generated from the increasing number of sources (phone, desktop, tablet, etc.) is rising, and tracking …

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