When people think of podcasts, they most likely think of their favorite one to listen to or the best episode they’ve heard lately. Rarely do IT consultants consider the podcast as a valid outlet for public relations marketing, company branding, or even branding themselves as a thought leader. Which is too bad, because when it […]
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Usually when people think corporate event, large networking events or holiday celebrations come to mind. These large events entail catering, drinks, at least business casual dress, and a stack of business cards. Too often people forget about the benefits of smaller, more intimate events. But when it comes to corporate event planning in Frederick MD,
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When you’re hosting an event, think of social media as free advertising. Yes, organic doesn’t get you what it used to, but it can still be a valuable tool for event marketing. But, just like with any tool, you need to know how to use it. In the B2C sphere, event marketing can be relatively
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When most people think corporate event planning, they probably imagine picking out color schemes, choosing chairs, and setting client expectations. If numbers are involved, they’re only in consideration of attendance, budget, catering, or how many chairs and giveaways you need. Rarely do people consider a deep dive into the data that goes into corporate event
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The IT consulting industry is not known for their huge events- well, unless you’re Google or Microsoft. But the average IT consultant doesn’t usually host client-facing events celebrating software releases or company milestones – but they should. Even in our hometown, I’m happy to see more IT consultants becoming involved with events like the TechFrederick
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Have you ever thrown a corporate event? The benefits might surprise you – and last for a long while. When the idea of hosting a corporate event is brought up, it’s easy for many people to jump right to the costs. Yes, events are an investment. But the reality is that money well-invested creates good
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Public Relations. As a managed service provider, you may be unsure if you really need public relations. After all, you’re not Google or Microsoft, you most likely don’t have crises in the media. But if your brand recognition is low, you have a small online presence, and you’ve never been in the press— then you
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An event is a chance to create a lasting impression on potential customers/employees and build your brand awareness. Done correctly, an event can boost your sales, employee wait list, boost you to an influencer status, and give your company an extra edge of prestige and credibility against your competitors. Event marketing is a crucial part
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